In a world where our lives are constantly measured in metrics, analytics and data we need to design for people – not types.
Design is about improving and creating deep, effective and meaningful relationships within our lived experience.
For design to be relevant we need to know who we are designing for.
How do people think?
What do they value?
How can we make their lives better?
Design research generates an in-depth understanding of a problem, enabling actionable outputs, innovation and change.
Human-centred research focuses on the individual’s experience and how they engage with the world.
Human beings are complex and deep and so we must listen to what they say – and don’t say. To see the world as they see it.
Design research enables business and technology to act quickly and sensitively to consumers’ needs and wants. Strategically, it ensures that business is prepared, agile and responsive to anticipate shifts and gaps in the market.
Anyone At Home features stories of everyday lives, in everyday spaces. It is about who we are and how we live today.
These are personal stories. They relate to a specific time, space and place as lives lived in homes shaped within a particular social, cultural, political, economic, technological and spatial sphere.
Each story reminds us that as our own story enfolds the world in which we live is constantly changing. What people say and experience today may be very different tomorrow.
This project highlights personal histories of occupancy. It produces evidence, insights and knowledge that cannot be found elsewhere.
It is a self-funded project developed from my own sense of curiosity and interest.
Who we are, and how we are, within our small world is part of a bigger picture. When we know how things fit – or not – it generates real insights that be developed into a more defined strategy more purposefully aligned to real needs.
Holistically, Anyone At Home looks at design through and within technology, business and social sciences. Design is where different disciplines meet, overlap and blur – without boundaries.
But it is more than that….
Any one of these stories could become my/your/our story.
We live in turbulent times. We don’t know what the future will bring and so it is reassuring to know what life is like for other people so we can to learn from their experience.
These are the stories of people at a stage of life living in circumstances and situations that we may be yet to encounter – or where we have been before.